How much money can I make with a short-term vacation rental? The Best Guide

How much money can I make with a short-term vacation rental? Short-term vacation rentals are a great way to earn extra income, but how much can you really make? Your earnings can vary based on factors like location, property type, pricing, and how you manage it. In this guide, we’ll walk you through what you can expect and share tips on how to boost your rental income

Understanding Potential Earnings

Your earnings from a short-term vacation rental vary based on multiple factors. Here’s a general breakdown:

  • High-demand locations (beachfront, ski resorts, urban centers): $3,000 – $15,000+ per month
  • Suburban or rural areas: $1,500 – $5,000 per month
  • Luxury properties: $5,000 – $25,000+ per month

These figures fluctuate based on seasonality, competition, and occupancy rates.

money can I make with a short-term vacation rental

Key Factors That Affect Short-Term Vacation Rental Income

1. Location Matters

Your property’s location plays a crucial role in how much you can earn. High-traffic tourist areas generate higher nightly rates and consistent bookings, while remote areas may experience lower demand.

2. Occupancy Rate

The more frequently your property is booked, the higher your income. Properties in popular destinations can achieve occupancy rates of 80-90%, while others may be around 50-60%.

3. Nightly Rates & Seasonal Pricing

Pricing is a major determinant of your income. Research similar rentals in your area and adjust rates based on demand:

  • Peak season rates: $200 – $1,500 per night
  • Off-season rates: $100 – $400 per night

Using dynamic pricing tools like AirDNA or Beyond Pricing can help optimize rates.

4. Property Size & Amenities

Larger homes and properties with high-end amenities (e.g., pools, hot tubs, ocean views) attract more guests and command higher rates. Providing high-speed Wi-Fi, smart TVs, and stylish decor also increases booking potential.

5. Management & Operating Costs

While self-managing your rental keeps more profits in your pocket, hiring a vacation rental property manager ensures a stress-free experience. Consider these costs:

  • Property management fees: 10-30% of revenue
  • Cleaning fees: $50 – $250 per booking
  • Platform fees (Airbnb, Vrbo, etc.): 3-15% per booking

How to Maximize Your Short-Term Vacation Rental Income

1. Implement Dynamic Pricing

Adjust your rates based on demand, seasonality, and local events to optimize revenue.

2. Invest in Professional Photography

Listings with high-quality photos and compelling descriptions attract more bookings.

3. Offer Flexible Booking Options

Allow one-night stays, last-minute reservations, and pet-friendly accommodations to appeal to a broader audience.

4. Deliver a Five-Star Guest Experience

Providing top-tier customer service, clean accommodations, and thoughtful touches (like welcome baskets) boosts reviews and repeat bookings.

5. Market Your Rental Beyond Airbnb

Promote your rental through social media, Google My Business, and a personal website to increase visibility and direct bookings.

6. Leverage Tax Deductions

Short-term rental owners can deduct expenses like mortgage interest, property taxes, insurance, utilities, and maintenance costs. Consult a tax expert to maximize deductions.

Final Thoughts

Short-term vacation rentals can be a great way to earn money when managed the right way. By picking the right location, setting competitive pricing, and giving guests an amazing experience, you can turn your rental into a profitable income source.